ATI Alumni Spredfast Raises $50M in Equity Funding
Today ATI alumni company Spredfast announced it has raised $50 million in equity funding.
CEO Rod Favaron writes:
“With this new round, we’re going to do three things: First, we’ll help marketers show the tremendous value of the work they do, and how that work can help them achieve business goals. Second, Spredfast will continue to aggressively innovate and go deep in the areas where we specialize, like social care, brand marketing, and media solutions. And finally, where we don’t specialize, Spredfast will continue to connect to other best-in-class solutions, expand the connected ecosystem, and free businesses from the “marketing clouds.'”
Spredfast is a social software platform first created in 2008, that can sift through millions of pieces of social content per minute, so brands can participate in individual conversations or amplify relevant content across any digital screen. Spredfast customers manage over one billion social connections across 84 countries and have the power to process 650 million pieces of social content per day in multiple languages. Over 600 customers, including all five major broadcast networks and fifty percent of Interbrand’s 2013 World’s Best Brands have partnered with Spredfast to create first-class social experiences.